Small businesses need to save all of the money they can. This often means the few staff you have, if any at all, will be wearing multiple hats and carrying out multiple tasks. It may seem time consuming, and it would be a lie to say that it won’t be, but it is definitely necessary if you don’t want to begin paying out of your nose for services. Here are a few skills that you’ll find extremely useful in your small business.

1.Learn to use social media

There is really no need to over-emphasize on this point as we are all aware of the prominence and significance of social media in this day and age. Using social media to grow your business however is another matter entirely. It takes strategy, tact and also a good understanding of your audience to create the kind of content they will engage with.

2.Learn finances

Numbers are not everybody’s forte, but it is a skill you definitely want to learn when running a business. People who are good with money matters make a lot of money from those who are on the more clueless side, so if you’re looking to cut costs it’s a good idea to take a short course or watch a few YouTube videos. Even if you will still end up outsourcing this aspect of your business, it’s goo to know you’re not being cheated!

3.Learn to create and edit videos

Videos have taken over and YouTube is a testament of this truth. No matter what the focus of your business is, video is going to be needed somewhere within your marketing ventures. It is best you learn how to edit yourself as paying someone else to do it might cost you a buck or two!

4.Learn how to grow your email list

Email is going to come in very handy when you need to get information across to customers. You’ll need to send out newsletters regularly to build a relationship and maintain a connection with your consumers, but the good news it isn’t too hard to learn to use! The real work will come into play when you’re trying to figure out what kind of content works best for your audience and how to get them to actually open and engage with the emails.

5.Learn how to manage a website/blog

A website or blog is essentially the digital base of your business, so it’s pretty important that you have one. Paying someone to continuously update your site and upload new content can be financially exhausting for a new business. Learn the ropes of the backend yourself and you’ll save time and cash!

 

DIY is the new black, so we advise you take a few extra hours out of your day to learn new skills that will help you save money that can be invested elsewhere.

Spread the love

Leave a Reply

Your email address will not be published. Required fields are marked *

  • The team @taos_inc don't just sell cosmetics but offer great application tips like this metallic lippie used as an eye liner as seen above. Catch them at MDM next Sunday #mentedemoda #localretail #whattodoinlagos #ultimateshoppingexperience
  • And if it's one thing that gets us jumping it's great branding accompanied by great style, shop @dud_lagos for just that!! Make and Female cuts for the edgy and cool Next Sunday is shopping Sunday #mentedemoda #localretail #whattodoinlagos #buynigerian
  • #vendoralert New to the MDM family but clearly not new to cleanly cut aesthetics @jmodivaplus impress with the Lace Bomber Jacket. This is sick!! And available at Mente de Moda #PRIMETIME #ultimateshoppingexperience #localretail #whattodoinlagos #supportlocalretail #buynigerian
  • We just love Brands that offer a variety of styles, that way you can get more value from each purchase, look out for the embodiment of that said sales ethic in @houseofdebola showcasing at the PRIMETIME edition of your favorite shopping experience #mentedemoda #whattodoinlagos #localretail #ultimateshoppingexperience #supportlocalretail #locaretailisthefuture
  • @sammys_chopsandmore have fast become a fan favorite with small chops that simple melt in your mouth, chicken that seems to be seasoned down to the bone and more we cannot tell but ask you to experience next Sunday #mentedemoda #localretail #whattodoinlagos #ultimateshoppingexperience #smallchops
  • @casa_hair_ng have been confirmed for the exhibition in August promising a wider variety in Virgin Hair Extensions, Hair closure , wigs and more visit their stand come next Sunday for jaw dropping bargains #mentedemoda #localretail #whattodoinlagos #PRIMETIME
  • The Ultimate Shopping Experience
  • YUMMY BITES!!! At Mente de Moda

Follow Us on Instagram